Hiring the Right Mobile App Development Company
A Few Words to Begin
It’s not a big deal to find mobile app designers and
developers lately, but it’s a great challenge to find the right company that
can support your business development strategy, not just develop an app for
you. It’s highly important to remember that good app development company can
make your app better by sharing their ideas and practical experience. They
combine your preferences with own vision, and suggest you how
it should look like. They bring the result, not just code.
Don’t look for just cheap coders, because the end product
may not be worth all your investments, so you will have to start over, probably
with other company.
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Don’t look for just cheap
coders, because the end product may not be worth all your investments, so you
will have to start over, probably with other company.
—
Don’t Blame Engineers
A lot of app development companies in Ukraine are
ruled by engineers (I assume that it’s worldwide tendency), and majority of
them don’t care too much about marketing issues. As talented engineers they focus
on the quality of an app (great code & design), but they neglect a
marketing component. For startupers this is not a problem at all,
because they did all marketing activities by themselves (they know exactly what
they want), but for other people who face the app development process for the
first time it can be stressful. From the previous statement we can conclude
that you should work with companies who care about your business development,
not just the app development.
—
We can conclude that you should
work with companies who care about your business development, not just the app
development.
—
A Few Tips About Choosing the Right Developer
Ok, let’s go
through some main advices that may help you to find the right mobile app development
company.
First
of all, look for a company with whom you
can build good long-term business relationship. You need a partner who will
guide you through the whole process of mobile app development and design, who
can adjust to your current business needs, and predict some things for the future. A mobile app development is a
process, which starts from idea and become a cycle after. Your app will become
better with every version of it (based on regular users feedback), so your
partner have to be ready to react quickly on all changes. If you will often change
your app development partners then you 100% risk to lose your time, money, and
quality of your app, as the result of it you will lose your market position.
Second,
lower price doesn’t mean anything. Moreover,
be aware of it! Have you ever seen something really valuable for nothing? I
think, answer is “NO”. If you want to build awesome mobile app then don’t look
for the lowest price. Every dollar that you save with cheap developers will
turn out to be big costs in the future.
—
Every
dollar that you save with cheap developers will turn out to be big costs in the
future.
—
Third,
mobile app development is not just about
programmers. App development is a complex of user experience design (UX), user
interface design and coding, so your partner should provide you with all these services.
Don’t hire just a programmer for the whole process of mobile app development,
because you won’t get what you want. For example, you are going to build a
house of your dream, and you decide to save a few bucks and leap over
architecture and interior design process. You hire builders and show them your
drawings on napkins and tell them what
to do. From that point you start to build a house, but not the one that we
mentioned before. Builders will build the house based on their previous
experience and common methods. They will neglect the majority of your
ideas, because you didn’t provide them
with drafts and technical explanation of your ideas. In the end you will get a
standard house. No “if” or “maybe”, just the usual one.
Fourth,
UX always goes first. Visual design
is very important for your mobile app, as well as it’s important for your
website, but more important is how people use your mobile app. This is called
interaction design or user experience (UX) design. Your mobile app should bring
the value to your users, and this value must be packed in a beautiful wrapping and
easy-to-use form. UX design is all about solving your business problems and
improving your key metrics by combining functions (features) and controls,
buttons, screens, switches, processes, interactions and their placement in your
mobile app, web app or other software. The right company will help you to find
the value, elaborate great UX for it and wrap it in a beautiful visual design. UX
design service should be provided by your mobile app development partner as
well as other services.
—
UX
design is all about solving your business problems and improving your key
metrics by combining functions (features) and controls, buttons, screens,
switches, processes, interactions and their placement in your mobile app, web
app or other software.
—
Questions to Answer Before You Ask for App Development
Before you start to search for the right app
development company I suggest you to answer these basic questions:
1. What platform should be your app on - iPhone, iPad, Android, Windows Phone?
2. What type of interface (design) do you want your
app to have? Will it have custom design or standard one?
3. Do you want to add new content on the regular basis
or your app should be static (it will have built-in content)? Content means set
of images, texts, videos etc.
4. Do you want to create accounts in your app or just
log in forms should be added? Will your users have their own profiles?
5. Do you want to allow social media sharing in your
app? Will your app users share information from your app through their Facebook
and Twitter accounts?
6. Will your users rate or review things?
7. Will your app use in-app payments? Are you going to
accept credit cards in your app?
8. Does it need to connect to back-end database? Will
your app need to be integrated with your website?
9. Will your app need to sync data across devices?
10. What cell phone's features (hardware) will it use?
Camera, GPS, accelerometer, NFC, Bluetooth, Wi-Fi or other features?
11. Does your app require 3D graphics?
12. At what state is your project at? Is it an idea, a
prototype or you app is already in development process?
13. What is the budget for your app?
By answering
these questions you will easily start a dialog with your potential mobile app developer and get a proposal
faster.
No matter what:
do not give up and you will find the right mobile app development company that
will implement all your great ideas into life and help your business to grow.
by Ivan Zaichuk, Founder & CEO of IvZ Solutions
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